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The first guide to show secretaries and other office workers how to create dazzling, powerful resumes that get the job! As a secretary or office worker in today's office, you are at the forefront of an office automation revolution. You possess technical skills and abilities as never before. Yet on resumes, these skills are routinely oversimplified and underestimated, and presented in a "one-size-fits-all" format that no longer works in today's fiercely competitive job market. This savvy resume-writing guide--the first and only designed expressly for office personnel--shows you how to use leading-edge strategies to sell your special skills, talents, and achievements in a polished, powerful resume that will dazzle employers. Best of all, you'll learn how to beat the competition with a targeted resume that zeros in on a prospective employer's exact needs. In addition, the book is packed with special features, including: Visual resume guides that build your resume right along with youReal-life before-and-after winning sample resumes for all types of clerical jobsInnovative strategies for new grads, career changers, and others Whether you're an executive, legal or medical secretary, an administrative assistant, office manager, clerk, receptionist, word processing or data entry operator bookkeeper, or customer service rep, this book will arm you with everything you need to produce a top-notch, targeted resume that stands head and shoulders above the rest.

The fastest, easiest way to wow employers and land interviews Want to writer powerful job-search letters that knock their socks off every time --and spare yourself a lot of agony in the process? "201 Killer Cover Letters: CD-ROM Edition gives you instant access to hundreds of surefire cover letters that you can customize in a jiffy to fit any job-hunting situation. Whether you're networking, applying for a job, requesting a reference, or writing a thank-you letter, these proven approaches enable you to respond immediately to every opportunity with an attention-grabbing letter that's perfect for any job, any company, any situation. This indispensable job-search resource is packed with: 201 sample letters for every possible job-hunting situation Customized letters for more than 120 job-types, from accountant to x-ray technician Ready-to-download templates of all 201 letters on the CD-ROM Tips on customizing and targeting your letters for maximum impact Practical suggestions for positioning yourself ahead of the pack Techniques for using your cover letter to overcome "objectionable" resume items or employment gaps Fully updated to include dozens of new job types, the latest online job-search techniques, and tips for transferring skills across industries, this powerful new edition gives you the unbeatable edge you need in a fiercely competitive job market.

Marketing communications - Marketing communications (or marcom) consists of the messages and related media used to communicate with a market. Those who practice advertising, branding, direct marketing, graphic design, marketing, packaging, promotion, publicity, public relations, sales, and sales promotion are termed marketing communicators, marketing communications managers, or more briefly as marcom managers.

Marketing collateral - Marketing collateral, in sales, is the collection of media used to support the sales of a product or service. These sales aids are intended to make the salesperson's job easier and more effective.

Bow Wow Wow - Bow Wow Wow was a New Wave band organized by Malcolm McLaren, who is better known as the manager of the Sex Pistols. McLaren used the former members of Adam & the Ants after Adam Ant's solo career began.

Sales force management system - Sales force management systems are information systems used in marketing and management that automate some sales and sales force management functions. They are frequently combined with a marketing information system, in which case they are often called customer relationship management systems.

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